Styling Your Property To Sell

Benefits of Styling Your Property to Sell

Competition is high in the real estate market…so how do you make your property stand out from the crowd, attract more buyer attention and sell quickly?  The answer from 98% of our top agents is to ‘Style your Property to Sell’.

What is property styling

Property styling is all about spending time organizing, tidying, decluttering and decorating your property and garden to make it look fantastic at open for inspections.

It is about employing design and presentation techniques to your home to create a visual marketing tool which will increase the potential of your home attracting the most amount of buyers and ultimately a quicker and more lucrative sale.

The benefits of home styling?

A survey of LJ Hooker agents found that:

  • 98% of agents believe that styling your property to sell can help achieve a higher sales price.
  • 83% of our top agents believe styling can add over 2.5% to your property’s sale value.  So if you had a property worth $600,000 that’s an additional $15,000…alot of money!
  • 2% of our agents believe it helped influence a quicker sale and 88% believed it triggered multiple offers through private treaty and more bidders on auction day.

Whilst you can employ an expert to help you style your property, not everyone has the budget so here is some practical advice to help you prepare 3 key areas of your property for sale.  For room by room tips download our Styling to Sell eBook.

Create an entrance:

Your entrance is the first thing people see so you need to ensure you make a great first impression from the street so would be buyers are excited about coming in to take a closer look.

Spending just a few hours on improving the entrance and front garden will help you make a great first impression. Here are some easy ideas to transform the front of your home – be warned though you’ll need to get your hands dirty.

  • Add a fence – If you don’t already have one – add a fence around your property. This allows you to separate your home from the street and will have the added advantage of making your front yard seem bigger.
  • A good front gate – Make sure your front gate is clean and in good condition – it’s the first thing people come in contact with – so check yours out and get it swinging.
  • Make sure you can easily see your home’s number and if possible add lights in case buyers do a drive by at night time.
  • Neat clean and cared for – Clean out your gutters and make sure your roof and windows are clean and free of spider webs.
  • Power wash your path and make sure it is swept before open home inspections. Spend some time weeding and trimming the garden beds. Maybe add some flowering plants to bring in a bit of colour. Make sure your lawn is mowed and any leaves are raked up.
  • Paint your garage door – visually this often takes up a lot of space so making it look great can make a big difference to your street appeal.
  • Having a neat and well cared for front garden –  this gets potential buyers excited about finding out more – that’s the feeling you are trying to create.
  • Keep garbage out of sight – Make sure your garbage bins are out of sight and clear out your letter box each day in case people are driving past – you want buyers to feel this is a loved and cared for home.
  • Add a path – If you don’t have an established path, consider laying one to help guide your buyers to your front door. Plain white pavers look great against a green lawn but there are many great options to choose from depending on what your budget and taste is like. They will make a big difference to your entrance.
  • Light me up – Ensure your outside bulbs are bright enough and working well, in case buyers do a drive by at night time. Make sure that the street or unit number is clearly visible and that the doorbell works.
  • Don’t have a front yard?– Make an impact by adding window planters, some clean shutters, good lighting and clearly visible house numbers.

Styling your Kitchen

The kitchen is the one room that can make or break a sale. It’s usually the most expensive room in  any house, so prospective buyers don’t want to see a kitchen that needs a total upgrade.

This doesn’t mean a total re-fit, but there are some small things you can do to make your kitchen more appealing.

  • Clear the clutter – If you have more on your kitchen benches than in the cupboards you need to clear it away.
  • Add appliances – Buyers know just how expensive a new oven or dishwasher can be, so they may shy away from your house if they think they will need to spend up big on replacements for these appliances.  If your appliances are out of date, consider replacing them. It may be a worthwhile investment.
  • Fresh coat of paint – A fresh coat of paint can work wonders in a drab kitchen, especially if cooking splatters have become a feature! Don’t forget your worn tiles, a little primer and paint can make a huge difference.
  • Do up your doors – Swapping cabinet doors can give your kitchen a whole new look. If entirely new doors are outside your budget you can make a huge difference by simply replacing the handles of your cupboards and drawers.
  • Lift the lighting – The lighting in a kitchen is something buyers will take careful note of. Installing fluorescent or spot lights under the top cupboard can provide light for benchtop work areas or consider adding a pendant light above your benchtop for some visual interest.
  • Benchtops – Many people think that replacing a scratched and stained benchtop is just too costly, but not all benchtop materials are that expensive. Consider using laminate or the slightly more expensive options like corian. This small investment could save your sale!
  • Fix the floor – If your kitchen floor is a little worse for wear, lift the lino and if you have them, polish the floorboards underneath – if they are in good enough condition – otherwise lay vinyl flooring, which is easy to clean.  Alternatively you may like to use tiles for a contemporary cool feeling.
  • Add some personality – Add vases of cut flowers, a bowl of fresh fruit or lemons on the bench. These personal touches will add something special to the room.

The Bathroom

Buyers today like beautiful bathrooms – they want a room they can relax and pamper themselves in, no matter what size or condition your bathroom is in. It’s important to spend some time and money making the most out of what you have.

  • Clean your tiles and grouting, make sure your windows, mirrors and shower screens are spotless and free of streaks.  Replace your soap bars with liquid soap, there will be less mess to take care of.
  • Clear the smell –  Nothing will put a buyer off faster than a bad smell, so make sure you air your bathrooms well, open the windows, use the extractor fan and add some potpourri or air freshener if needed…but don’t go over the top as buyers might think you are trying to hide something.
  • Fix the fittings – Cracked basin, toilets or tubs give the impression the room is unhygienic, so consider replacing these. It’s not that expensive provided you don’t change the plumbing.
  • Replace your vanity or mirror and add new lighting fixtures to make a really good impression on your buyers.
  • Buyers will lap up luxury – Today luxury spa bathrooms are very popular, but we don’t all have this look. You can however add a little luxury to any bathroom.  Fresh plump towels, some handmade soaps, plant or fresh flowers and some boutique bath products set out in your bathroom will give that feeling of luxury.
  • Space savers – If you have a small bathroom don’t clutter the limited wall space with towel rails, put them on the back of the door. If you are renovating a small bathroom, consider wall mounted sinks and toilets. Use big mirrors to make the room appear twice the size, not only will they enhance the feeling of spaciousness, they are also very practical.

Consider replacing a cabinet sink with a pedestal sink – it will make the room feel much bigger.

The bathroom will also seem less cluttered if you keep the colour scheme simple and light as well as ensuring you have good storage to hide all those bits and pieces.

A new coat – Stained or chipped bathtubs and basins can be easily fixed by enameling companies that can give your fitting a whole new look. They can even enamel old tiles, so if your bathroom’s colour scheme is straight out of the 1970’s this simple inexpensive process could save your sale. Add to this a fresh coat of paint on the walls and you have a whole new bathroom.

For more advice on how to style each room of your home download our Styling to Sell eBook.

Make a move and you could WIN $1,000,000.

Making a fortune in real estate has never been easier.

2018 New Year Campaign

 

Get a market update or list your property for sale before April 20 2018, and you could be spinning the prize wheel for a chance to win $1,000,000 to spend with us.

  • Anyone who has a Market Update will receive a ticket in the draw.
  • Anyone who Exclusively Lists their home for sale during these 3 months will get 5 tickets in the draw
  • Auction List will get another 5 tickets in the draw
  • At the conclusion of the campaign one lucky person will be drawn and they will be flown to Sydney to spin the prize wheel.

On the LJ Hooker prize wheel there are 100 chances to win great prizes!

So if you have been wondering whether to Sell your home or get an update on value, there has never been a better incentive to call me on  0448 310 700.

https://suewardrealestate.com/request-an-appraisal/

Best of Luck

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How much could fixing up one room add to your home’s value?

We’ve had a look at some very specific renovations that can add value to your property when the time comes to sell, which can cut down on energy bills and improve the practicality of a home. But what about doing over an entire room? Obviously fixing up a kitchen is a completely different beast from making over the master bedroom, with different costs involved and different amounts added to your bottom line.

So without further delay, let’s see what you should do to some of the key rooms in the home – and if it will put many extra zeroes on your sale price.

Keeping it in the kitchen

Historically, a kitchen renovation is the go-to task to add value to your home. However, it’s also one of the most expensive undertakings. According to a recent Improvenet research, the average cost of a kitchen remodel is a little over $22,000 in Australian dollars. Given that the rule of thumb is you shouldn’t spend more than 5 per cent of the value of your home on renovations, this should be within reach of many home owners.

Moreover, the work that needs doing will vary from home to home. For example, a basic IKEA kitchen setup for small areas can cost as little as a few hundred dollars, if you’re replacing cabinet fronts and splashbacks. Budget full kitchen kits can also be found for less than $5,000.

But for a full do-over, you’re looking at spending at least $10,000 – up to $25,000 for simple kitchens, and up to $75,000 for a true luxury do-over. This includes flooring, walls, countertops, sinks, plumbing, appliances – you name it, it’s covered.

While this might seem extensive, if it’s within your budget it can be very much worth it. According to finder.com.au, depending on your suburb, all costs can be recouped when you sell. Moreover, some vendors like IKEA provide guarantees that last up to 25 years, ensuring peace of mind that it will last.

Make sure it stays with the theme of the home though – an ultra-modern kitchen in an older cottage could ruin the home’s aesthetic and put people off!

Bulking up the bathroom

The same principles as the kitchen apply here – it can be done cheaply, but it depends on how much luxury you want to add. According to HGTV, it’s possible to renovate a bathroom for $100 per square metre. For small areas that can mean less than $5,000 without heavy customisation.

Brian Johnson from Collaborative Design Architects also told HGTV that it’s important to add a 30 per cent allowance to your budget, as sometimes things go awry, and costs can blow out. Adding a new toilet, bath or shower can make this an expensive task, numbering in the tens of thousands of dollars.

And as for returns? Gary Caulfield from Construction Cost Consultants told Westpac NZ that bathrooms can give you a return of up to $1.50 for every dollar spent on it. Gauge the suburb and likely buyers you will be getting – do they want luxury or practicality? Working this out with an agent and a professional remodeler can always be a good idea.

Adding a new bedroom

Found yourself in the enviable position of having two lounges, or perhaps a basement or attic that could be converted into a new bedroom? You might just have hit a goldmine. Mr Caulfield also told Westpac that you can double your return when you turn a three bedroom home into a four bedroom one.

But what about the cost? In a recent Domain article, it was estimated that adding a 20 square metre bedroom would cost anywhere between $50,000 and $70,000. This will be significantly less if you already have space in your house – Graeme Bell from GDB architecture converted a loft into a room for a mere $10,000!

You’re unlikely to get this cheap a renovation going unless you are an architect yourself, but it shows how it can be done on a small budget. Given the rising real estate prices in many of our cities, you could be in for significant profits too.

According to Real Estate Institute of Victoria figures, four bedroom homes in certain suburbs were the largest capital gains earners in Melbourne at the end of last year. Making your home join this category through renovation could be profitable indeed!

Don’t go overboard

Crucially though, you have to keep a cool head. Engage professionals for quotes, and get a set budget from several different firms – if they vary wildly, you need to be careful you’re not getting ripped off. On top of this, make it comfortable! If you don’t enjoy using these rooms while you live there, how can you be sure potential buyers will?

So no garish colours or experimental designs – keep it beautiful and functional for solid value-adding.

Until Next Time,